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    Home»Monetize»I Took the Best from the Boomer Business Script — And Added These 3 Things
    Monetize

    I Took the Best from the Boomer Business Script — And Added These 3 Things

    steamymarketing_jyqpv8By steamymarketing_jyqpv8July 14, 2025No Comments7 Mins Read
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    I Took the Best from the Boomer Business Script — And Added These 3 Things
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    Opinions expressed by Entrepreneur contributors are their very own.

    I am going to allow you to in on a secret that can be unpopular with my fellow millennials: I discovered loads from my Child Boomer dad.

    I watched him — like so many individuals of my era watching their Child Boomer dad and mom — work onerous. Sixty, seventy, eighty hours per week engaged on rising his enterprise.

    So once I began my first enterprise, I adopted the script that many Child Boomers observe — life as a three-act play. The primary act is creating who you might be and determining what you wish to do. The second act: construct a profitable enterprise. The third act: dwelling a lifetime of significance with aspirations outdoors of your small business.

    However I am nonetheless a millennial. So, once I offered my first enterprise at a younger age, I used to be hungry for extra. I regretted promoting my enterprise nearly instantly, and months became a yr as I looked for my subsequent stage in life. I had damaged the script and was seeking private objective. My cellphone had stopped ringing, my title wasn’t on the facet of a truck anymore and I had nobody to work with.

    That is when my dad gave me a chunk of recommendation that will get me again according to my fellow millennials — a era of entrepreneurs who usually tend to begin or purchase companies than exit from them time and again all through their lives.

    “Do not fall in love with your small business,” he instructed me. “Fall in love with enterprise.”

    RELATED: The Millennial Takeover: How the Technology is Shaking up the Office

    What millennial entrepreneurs worth

    Millennials have huge plans for his or her lives, however these plans are unlikely to observe a straight trajectory. We worth significant work, and that that means will change all through our lives. Our first act was outlined by the daybreak of the brand new millennium and important technological evolution. We adapt. It is also why we have earned the fame of getting many roles over our lifetime — in 2024, in keeping with Gallup, 21% of Millennials modified jobs.

    We’re bold. Exit Planning Institute — the place I function President — carried out a nationwide survey of enterprise homeowners in 2023, the Nationwide State of Proprietor Readiness Report. No era among the many surveyed homeowners had the next share of firms with annual income over $100 million: 20%.

    The survey additionally confirmed that Millennial homeowners had been extra prone to recurrently measure and formally monitor enterprise worth, with 65% of Millennial homeowners doing so in comparison with 47% of Technology X homeowners and 33% of Child Boomer homeowners.

    Millennials additionally are inclined to earn to spend. In accordance with a report from Boston Consulting Group, of shoppers with an annual family revenue of over $250,000, Millennials had been the probably era to spend on luxurious items. Rising the worth of their firm can also be necessary to Millennials, not simply to reap the wealth for themselves however to finish what we name a “boomerang exit,” buying or investing in one other firm after the sale of their present enterprise. Eighty-five p.c of Millennials plan to purchase or spend money on one other firm post-exit, considerably larger than different generations, together with their Gen Z counterparts.

    So, plenty of huge desires, ambition and a desire for private spending. That is our Millennial era. The place ought to we focus our consideration with regards to exit planning?

    RELATED: The best way to Succeed as a Millennial Entrepreneur

    Focus 1: Drive worth, with framework

    Here is the excellent news: no era focuses extra on exit planning schooling than Millennials. The 2023 Nationwide State of Proprietor Readiness Report confirmed our era is probably to consider that having a transition technique is necessary for the longer term. Furthermore, we’re greatest at giving consideration to an exit and usually tend to be aware of all of our exit choices — and, consequently, looking for outdoors recommendation at the next price. We like suggestions, and we’re extra prone to have a proper transition advisory crew and an outdoor board of advisors.

    What we’re not usually good at — as a result of we battle to hone in on one factor — is trusting a framework for driving worth in our enterprise.

    Here is the place a Licensed Exit Planning Advisor (CEPA) can assist. The Worth Acceleration Methodology that each CEPA makes use of requires a three-year technique, adopted by a one-year plan, which is actioned by means of 90-day sprints to realize that plan.

    Driving worth is a course of, and by implementing this three-tiered method, you might be prepared for that boomerang exit — and construct a major firm that can be enticing to a possible purchaser.

    Focal Level 2: Give attention to monetary planning

    Good exit planning seeks to stability what the Exit Planning Institute calls the “Three Legs of the Stool.” Enterprise planning is not sufficient: it should be performed in concord with private planning and private monetary planning. Millennials usually have private planning down in spades: we all know all of the bold desires we wish to accomplish.

    Nevertheless, since we earn to spend, we have to focus extra on private monetary planning, because it aligns with our enterprise and private targets.

    Our 2023 Nationwide State of Proprietor Readiness Report requested enterprise homeowners to determine their most trusted advisor. Of the three most energetic business-owning generations — Millennials, Gen X and Child Boomers — the wealth or monetary advisor ranked lowest amongst Millennials. 40% of Millennials named their private monetary advisor as their most trusted advisor, lagging behind Gen X (50%) and Child Boomers (52%).

    Do not consider your monetary advisor as your retirement advisor. Since Millennials are prone to boomerang exit, having a diversified portfolio will allow you to navigate your small business exit and re-entry nimbly, whereas nonetheless assembly your present private monetary targets.

    RELATED: 7 Attention-grabbing Monetary Details About Millennials

    Focal Level 3: Decentralize

    As a era, we’re much less prone to need the 60-80 hour work week that Child Boomer entrepreneurs prized. We would like extra work/life stability as a result of we have seen our dad and mom remorse not having it.

    Even when our era is much less prone to maintain on to a enterprise for a very long time — 48% of Millennial homeowners plan to transition inside the subsequent 5 years, greater than Gen X (39%) and fewer than Child Boomers (58%) reaching a conventional retirement age — it is necessary to realize your private targets alongside your small business targets.

    Specializing in driving worth in your folks, your programs, your prospects and your tradition can assist your small business hum alongside as you spend extra time specializing in the issues that matter to you outdoors of your small business.

    Associated: Why Almost 3 in 4 Younger Employees Are Able to Give up

    Lean into what makes you nice

    Generational variations aren’t about deficiencies — they’re about what defines us. Realizing your strengths simply as a lot as you understand your weaknesses can assist you determine your targets as you’re employed to get assistance on the issues that you’re not generationally predisposed to care about.

    Discovering a various crew of advisors can assist you obtain your targets and stay the life — each at work and at dwelling — that you really want. Ideally, that crew must be led by a Licensed Exit Planning Advisor, somebody who can assess your small business, private and monetary targets and lead a crew of advisors to set you up for fulfillment and significance.

    I am going to allow you to in on a secret that can be unpopular with my fellow millennials: I discovered loads from my Child Boomer dad.

    I watched him — like so many individuals of my era watching their Child Boomer dad and mom — work onerous. Sixty, seventy, eighty hours per week engaged on rising his enterprise.

    So once I began my first enterprise, I adopted the script that many Child Boomers observe — life as a three-act play. The primary act is creating who you might be and determining what you wish to do. The second act: construct a profitable enterprise. The third act: dwelling a lifetime of significance with aspirations outdoors of your small business.

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