A powerful exhibiting from The Final Phrase with Lawrence O’Donnell at 10 p.m. ET was sufficient to wrestle second place away from CNN throughout prime within the advertiser-coveted demo of Adults 25-54. MSNBC’s programming had a greater demo efficiency than CNN’s through the night hours, with CNN’s solely triumph coming at 7 p.m. ET throughout Erin Burnett OutFront and 11 p.m. ET throughout Laura Coates Reside.
25-54 Demographic (Reside+SD x 1,000)
Complete Day: FNC: 198 | CNN: 70 | MSNBC: 67
Prime: FNC: 290 | CNN: 90 | MSNBC: 98
FNC: CNN: MSNBC: 4PM Cain:
213 Hunt:
75 Wallace:
135 5PM 5:
307 Tapper:
103 Wallace:
130 6PM Particular Report:
215 Tapper:
109 Melber:
89 7PM Ingraham:
180 Burnett:
105 Weeknight:
77 8PM Watters:
299 Cooper:
78 Hayes:
89 9PM Hannity:
250 Collins:
90 Psaki:
92 10PM Gutfeld:
321 Phillip:
103 O’Donnell:
113 11PM Gallgher:
196 Coates Reside:
62 Ruhle:
51
Complete Viewers (Reside+SD x 1,000)
Complete Day: FNC: 1.834 | CNN: 398 | MSNBC: 671
Prime: FNC: 2.770 | CNN: 485 | MSNBC: 1.057
FNC: CNN: MSNBC: 4PM Cain:
2.113 Hunt:
545 Wallace:
1.055 5PM 5:
3.584 Tapper:
560 Wallace:
1.074 6PM Particular Report:
2.578 Tapper:
501 Melber:
967 7PM Ingraham:
2.313 Burnett:
461 Weeknight:
855 8PM Watters:
3.176 Cooper:
478 Hayes:
946 9PM Hannity:
2.333 Collins:
481 Psaki:
979 10PM Gutfeld:
2.802 Phillip:
496 O’Donnell:
1.245 11PM Gallagher:
1.436 Coates Reside:
301 Ruhle:
658
