How do you infuse startup agility right into a $3 billion world commerce engine?
On this episode of Courageous Commerce, Rachel Tipograph and Sarah Hofstetter sit down with Andrew Lederman, vp of world digital commerce at Mondelez, for a wide-ranging dialog on constructing at scale whereas transferring with pace.
From founding a startup acquired by Alibaba to reworking digital commerce at AB InBev and now Mondelez, Andrew shares how his entrepreneurial DNA shapes his management at one of many world’s largest CPG firms.
He opens up about balancing native autonomy with world imaginative and prescient, the worth of taking huge swings as an alternative of “protected bunts,” and navigating the sign vs. noise of as we speak’s crowded tech panorama. With deep candor and readability, Andrew explains how shopper obsession—not competitor fixation—drives long-term progress, and why courageous management usually means inserting good bets on the longer term.
Plus, hear his reply to our signature closing query—and why he says being a father tops his listing of brave strikes.
Key takeaways:
Lead with Empathy, Act with Readability: To drive transformation in giant organizations, meet groups the place they’re and align them with a shared imaginative and prescient of the longer term.
Prioritize Client Wants Over Aggressive Noise: Lengthy-term progress comes from fixing actual shopper issues—not chasing what others are doing.
Make Strategic Bets with Confidence: Balancing short-term affect with long-term imaginative and prescient requires daring decision-making and operational excellence.
