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    Home»Social Ads»Disney CEO Explains Why ESPN and NFL’s New Deal Is Good for Fans
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    Disney CEO Explains Why ESPN and NFL’s New Deal Is Good for Fans

    steamymarketing_jyqpv8By steamymarketing_jyqpv8August 6, 2025No Comments2 Mins Read
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    Disney CEO Explains Why ESPN and NFL's New Deal Is Good for Fans
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    The numbers

    183 million — Disney+ and Hulu subscriptions after a rise of two.5 million in comparison with Q2.

    $346 million — Direct-to-consumer working revenue.

    $23.65 billion — Income noticed a 2% enhance 12 months over 12 months in Q3.

    3% — Home promoting income progress within the sports activities section.

    The watercooler discuss

    One of many main speaking factors throughout Disney’s Q3 earnings name centered on the ESPN direct-to-consumer service and enhanced app, which can formally be launched on Aug. 21. Amongst ESPN DTC’s plans, the service will embrace a limiteless plan for $29.99 monthly that can give followers entry to all of ESPN’s linear networks.

    The earnings report comes a day after Disney’s ESPN reached a cope with the Nationwide Soccer League to accumulate the NFL Community in addition to different media property in change for the NFL receiving a ten% fairness stake within the sports activities community. Throughout the earnings name, Disney CEO Bob Iger mentioned the settlement consists of expanded NFL spotlight rights and extra interactive options for the ESPN DTC providing and ESPN app, like betting and fantasy.

    Iger additionally famous that ESPN will acquire the power to promote and bundle NFL+ Premium, which incorporates NFL RedZone to ESPN DTC subscribers, together with rights to further non-exclusive preseason NFL video games for its DTC providing, each beginning within the 2025 season. An extra settlement will lengthen ESPN NFL Draft rights with ESPN and ABC’s draft protection streaming on ESPN, Hulu, and Disney.

    General, Iger mentioned the agreements will give ESPN extra NFL video games than they’ve “ever had earlier than,” with 28 home windows for NFL video games, a rise over what Disney has beforehand had.

    Disney additionally introduced it signed a five-year deal for WWE’s stay premium occasions, which embrace WrestleMania and Royal Rumble.

    In the meantime, one other notable announcement through the Q3 earnings name is that Disney will probably be “absolutely integrating” Hulu into the Disney+ app, with a brand new “unified” app that will probably be obtainable in 2026.

    Key quote

    “We’re principally giving NFL followers extra alternatives to observe NFL video games than they’ve ever had earlier than. Due to the acquisition of the NFL Community, not solely will we proceed to distribute it from a linear perspective, however will probably be absolutely, primarily, included in, or ingested inside the ESPN direct-to-consumer app,” Iger mentioned through the Q3 earnings name.

    CEO Deal Disney ESPN Explains Fans Good NFLs
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