Semrush report templates can flip hours of handbook search engine optimization reporting into minutes of automated, skilled deliverables.
Copying knowledge between instruments and formatting slides or spreadsheets is time that could possibly be higher spent on technique and execution.
Semrush My Experiences solves this by providing you with 4 clear paths to quicker, extra streamlined search engine optimization reporting:
- One-click PDF exports:Immediately share insights with out setup
- Prepared-made templates: Guarantee constant month-to-month reporting and automation
- Customizable templates:Keep your model whereas saving setup time
- Totally customized stories: Create tailor-made stories or displays
From fast Web site Audit summaries to full month-to-month critiques, My Experiences turns Semrush knowledge into skilled PDFs that spotlight your search engine optimization impression.
Plus, with 35+ exterior integrations accessible, you may mix search engine optimization knowledge with metrics out of your whole advertising stack.
Observe: See the Data Base for a full record of integrations.
Semrush Reporting Examples
The correct reporting strategy will depend on your state of affairs. Let’s have a look at whenever you’d use every choice.
Get Fast Insights with One-Click on PDF Experiences
Once you want knowledge instantly, you may’t anticipate customized stories or fear about formatting.
One-click exports offer you polished outcomes with zero setup, so you may reply to requests in actual time as a substitute of including them to your to-do record.
To immediately export your metrics right into a ready-made PDF, click on the “Export to PDF” button within the prime proper nook.
You’ll discover one-click export choices in lots of Semrush’s core instruments, together with:
The way it works: Click on the PDF button, select primary format choices, and get a clear, shareable report in seconds. The report pulls present knowledge from that software and codecs it into an expert PDF.
Greatest for: Advert-hoc stories, fast check-ins, or inner snapshots that do not want customization or branding.
For instance, say somebody asks about key phrase rankings throughout a name.
As an alternative of sharing your display or promising to “ship one thing later,” you generate a Place Monitoring PDF in seconds and e mail it instantly.
Construct Consistency with Prepared-Made Templates
For recurring updates like month-to-month search engine optimization stories or marketing campaign recaps, Semrush’s prebuilt templates save time and cut back errors.
They observe a constant format that makes it simpler for shoppers and stakeholders to grasp what’s modified—and why it issues.
Every template mechanically pulls contemporary knowledge from linked instruments, so there’s no want to repeat, paste, or reformat something.
In the event you’d prefer to preview a Semrush pattern report, the Template Gallery provides you a fast have a look at the layouts earlier than you construct your individual.
Well-liked templates embrace:
- AI Analytics & Insights: AI visibility and model sentiment evaluation
- Month-to-month Advertising Report:Cross-channel efficiency overview
- Month-to-month search engine optimization:Common search engine optimization efficiency monitoring
- Web site Audit Full Report:Technical well being evaluation
- Natural Search Positions:Key phrase rating evaluation
- Google Analytics 4 (GA4): Add GA4 metrics (classes, customers, conversions)
- Google Search Console (GSC):Insert key GSC metrics (clicks, impressions, and click-through charges)
- Google Enterprise Profile (GBP): Spotlight native search engine optimization metrics reminiscent of views, calls, and instructions
The way it works: Select a template from the Template Gallery, enter your area, and click on “Create Report.” The template mechanically populates with present knowledge out of your linked instruments and integrations.
Greatest for: Month-to-month consumer stories, recurring inner updates, or any state of affairs the place you want the identical kind of study repeatedly.
For instance, say a advertising workforce conducts month-to-month efficiency critiques, however every workforce member brings knowledge in several codecs from numerous instruments.
Utilizing the Month-to-month search engine optimization template ensures everybody sees the identical metrics in the identical format, making it simpler to identify traits and evaluate month-to-month efficiency.
Add Your Model with Template Customization
Prebuilt templates are a terrific start line. However typically, you want extra management.
With Semrush’s customization choices, you may tailor any template to match your model, add context, and construction the report to fit your viewers.
Customise parts like:
- Branding: Add your brand, model colours, and fonts (Professional stories solely)
- Content material: Embrace customized headlines, commentary, and your individual evaluation
- Structure: Rearrange sections, take away widgets, or add new knowledge factors
- Integrations: Pull in metrics from Google Analytics, GSC, and extra
Observe: Branding requires Professional Experiences.
The way it works: You can begin with any present template, make your modifications within the Report Builder, then put it aside as a brand new template for future use. Your customized template will pull contemporary knowledge every time whereas sustaining your branding and construction.
Greatest for: Work requiring branded deliverables, inner stories with particular commentary necessities, or whenever you want the identical customized evaluation repeatedly.
For instance, say your stakeholders hold asking what the technical search engine optimization scores imply and wish context for the numbers.
You customise the Web site Audit template so as to add rationalization textual content above every part and embrace a “What This Means” abstract on the finish.
You may write these manually or use AI to generate them mechanically.
Inform Your Story with search engine optimization Experiences from Scratch
Generally, a typical template gained’t reduce it—particularly when you must join search engine optimization outcomes to broader enterprise outcomes.
You would possibly want to drag in knowledge from a number of sources: natural site visitors from Semrush, advert spend from Google Advertisements, engagement from social platforms, and even gross sales knowledge out of your CRM, multi functional report that ties search engine optimization on to enterprise outcomes.
Customized stories allow you to drag and drop the precise knowledge factors wanted to make your case.
As an alternative of sending three separate stories, you create one narrative that connects search engine optimization efficiency to enterprise outcomes.
The way it works: Head to the Template gallery and click on on the “Begin from scratch” sq..
This opens the Report Builder, the place you may populate your report with modules of Semrush knowledge and customized photographs.
Use the left menu to tug knowledge blocks for Semrush instruments (Web site Audit, Natural Analysis, and many others.) or exterior integrations like GA4, GSC, or CRM knowledge.
Then, customise your format with branding by rearranging sections, making use of your brand and colours, and saving the construction for future use.
Lastly, export as a PDF or schedule it for automated supply to your stakeholders.
Greatest for: One-off stories, govt displays, or whenever you want full management over construction and content material.
As soon as your customized report is constructed, automation ensures it updates and delivers itself. So, you get the advantages with out the handbook work.
Eradicate Guide Work with Automation
As soon as you’ve got constructed the proper report, whether or not from a template or from scratch, you may schedule it to generate and ship mechanically.
Automation takes reporting off your plate. Experiences replace with contemporary knowledge and get delivered mechanically, so that you by no means miss a deadline, and your workforce all the time is aware of when to anticipate them.
Automation choices:
- Schedule frequency: Day by day, weekly, or month-to-month supply
- Time of day: Set particular supply occasions (Professional stories solely)
- Electronic mail customization: Customized sender title, reply-to deal with, and message textual content
- A number of recipients: Ship to totally different stakeholders concurrently
The way it works: When you’ve constructed your report, you may schedule it to run mechanically. Every time it runs, the report pulls contemporary knowledge out of your linked instruments. The construction stays constant, however the numbers replace mechanically. So, your recipients all the time get the most recent insights with out you lifting a finger.
Greatest for: Recurring stories, common stakeholder updates, or any state of affairs the place you want constant reporting with out handbook effort.
For example, say you wish to ship a Web site Audit report on the primary Monday of each month.
As soon as scheduled, Semrush generates the report with up-to-date technical knowledge and mechanically emails it. The recipients know to anticipate it, and also you don’t have to recollect a factor.
Greatest Practices: Make Experiences That Drive Motion
Having the correct software is barely half the battle. The best stories don’t simply present numbers; they clarify what these numbers imply and what to do subsequent.
Right here’s tips on how to flip your stories into decision-making instruments:
- Lead with perception, not numbers.Information wants context. As an alternative of claiming site visitors is up 15%, clarify why—was it a brand new marketing campaign, seasonality, or a change in technique?
- Tailor content material to your viewers.Use enterprise outcomes for execs (leads, conversions, ROI) and save technical metrics (crawl points, key phrase problem) for search engine optimization groups.
- Be in keeping with comparisons.Persist with matching timeframes and knowledge sorts—don’t evaluate this month’s natural site visitors to final quarter’s paid clicks.
- Concentrate on what issues.Too many metrics can overwhelm. Spotlight the few KPIs your viewers truly must make choices.
- Don’t ship knowledge with out steering.A chart alone gained’t inform the story. Use quick summaries or commentary to spotlight what’s necessary and what actions to take.
By combining these practices with Semrush’s automated reporting, you guarantee your stories aren’t simply informative, they’re actionable.
Semrush Reporting Limits and Pricing
My Experiences makes use of a pay-per-report mannequin with two tiers: Base and Professional. Every comes with totally different options and ranges of customization.
Base stories: $10/month
Contains Semrush software integrations, Google Analytics and Search Console connections, weekly/month-to-month scheduling, PDF exports, and shareable hyperlinks.
Professional stories: $20/month
Provides 35+ exterior integrations, every day/hourly scheduling, full branding and white labeling, customized themes, AI summaries, and hyperlink sharing with customized domains.
Characteristic
Base Report
Professional Report
Month-to-month value (per report)
$10
$20
Semrush software integrations (20+ instruments)
✅
✅
Google Analytics & Search Console
✅
✅
Exterior integrations (35+ platforms)
—
✅
Scheduling choices
Weekly, Month-to-month
Day by day, Hourly, Weekly, Month-to-month
PDF export
✅
✅
Primary report sharing
✅
—
Hyperlink sharing with customized area
—
✅
Branding & white-labeling
—
✅
Theme customization
—
✅
AI abstract technology
—
✅
You probably have a paid Semrush toolkit, you mechanically get three Base stories included. Every further toolkit grants two extra Base stories. Even free plans get one Base report.
You may add extra stories à la carte to any subscription stage.
Construct Higher Experiences, Share Stronger Outcomes
The perfect search engine optimization reporting system is the one you will truly keep on with.
Begin easy—whether or not which means exporting a fast PDF or utilizing a prebuilt template for month-to-month updates.
As your wants develop, you may all the time layer in additional customization, automation, and branding to match.
Present actual search engine optimization outcomes. And spend much less time doing it.
