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    Home»Monetize»Former Marine Turns Health Scare Into B2B Wellness Media Startup
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    Former Marine Turns Health Scare Into B2B Wellness Media Startup

    steamymarketing_jyqpv8By steamymarketing_jyqpv8June 26, 2025No Comments5 Mins Read
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    Former Marine Turns Health Scare Into B2B Wellness Media Startup
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    Opinions expressed by Entrepreneur contributors are their very own.

    Anthony Vennare tried to reside a wholesome way of life. As a former Marine and founding father of a number of gyms, he meticulously tracked his exercises, dietary supplements, and well being information. “I used to be insanely match, utilizing each wearable, taking dietary supplements, monitoring meals right down to the ounce,” he says. “However I nonetheless bought most cancers.”

    Vennare was identified with a mind tumor at age 30. He underwent remedy throughout the top of the COVID-19 pandemic, remoted and unsure about his future. Just a few years later, the most cancers returned, forcing him to confront his mortality another time. Vennare had watched a number of relations, together with his father and grandmother, die from mind tumors. When he bought his analysis, it felt like a loss of life sentence.

    However regardless of the tragic information, Vennare did one thing surprising. He ditched the complement hype and performance-obsessed tradition and poured his power into constructing Fitt Insider, a media platform that shares business information and insights.

    Vennare shared his brave story within the newest episode of One Day with Jon Bier.

    Constructed on information, not fluff

    Fitt Insider was by no means about revenue. Vennare began it along with his brother as a e-newsletter to make sense of a trillion-dollar business—and share that information with enterprise leaders within the area. “It wasn’t meant to be a enterprise in any respect,” stated Vennare. “I wished information. I wished information. I wished a filter and a curation lens that gave me belief and the issues I have to find out about.”

    However the insights had been so priceless that they gained extra readers organically. By 2020, the viewers had exploded. It turned out that there was an enormous viewers hungry for reliable, well-curated evaluation.

    From its humble beginnings, Fitt Insider has developed right into a hub for well being and wellness operators, together with a job board, recruiting agency, podcast, consulting companies, funding fund, and a B2B occasion collection.

    “We attain a whole bunch of hundreds of individuals each week. No nonsense. No fluff.”

    Associated: 4 Issues Each B2B Model Ought to Be Doing to Earn Belief in 2025

    Sticking to the fundamentals

    Vennare says the shortage of regulation within the well being and complement business permits unhealthy actors to revenue from misinformation and ineffective merchandise.

    “There’s simply a lot nonsense and a lot being bought to the patron from each creator,” explains Vennare. “There was a research that got here out that stated that a big share of dietary supplements on Amazon don’t have any traces of the particular ingredient that they are promoting.”

    He believes a lot of the wellness business is hype. Most individuals do not want tech-forward options or diagnostics with 100 biomarkers. They merely have to make some free and straightforward way of life adjustments.

    “A majority of the folks, particularly in the USA, have to stroll, eat more healthy, be energetic, be off their telephones, and be a bit bit extra social.”

    After two critical well being scares, Vennare not believes in biohacking or “doing all the pieces proper” as the reply. He stripped his routine right down to the necessities.

    Associated: The Complement Enterprise Has a Belief Downside. This Tech Startup Desires to Repair That.

    Counting on integrity

    Fitt Insider maintains a degree of editorial integrity that is uncommon in B2B media.

    It is that grounded perspective that drives Vennare’s work immediately. He is not inquisitive about chasing flashy exits or leaping on wellness fads. Now in restoration, Vennare is targeted on residing merely, staying energetic, and constructing one thing lasting. “I am not chasing optimization anymore,” Vennare stated. “I simply wish to really feel good, look good, and be energetic.”

    Associated: 70 Small Enterprise Concepts to Begin in 2025

    Anthony Vennare tried to reside a wholesome way of life. As a former Marine and founding father of a number of gyms, he meticulously tracked his exercises, dietary supplements, and well being information. “I used to be insanely match, utilizing each wearable, taking dietary supplements, monitoring meals right down to the ounce,” he says. “However I nonetheless bought most cancers.”

    Vennare was identified with a mind tumor at age 30. He underwent remedy throughout the top of the COVID-19 pandemic, remoted and unsure about his future. Just a few years later, the most cancers returned, forcing him to confront his mortality another time. Vennare had watched a number of relations, together with his father and grandmother, die from mind tumors. When he bought his analysis, it felt like a loss of life sentence.

    However regardless of the tragic information, Vennare did one thing surprising. He ditched the complement hype and performance-obsessed tradition and poured his power into constructing Fitt Insider, a media platform that shares business information and insights.

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    B2B Health Marine Media Scare Startup Turns Wellness
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