Ben Stiller is understood for his comedic roles on display screen, however his newest gig is completely honest: founding father of a brand new soda model.
At present, the actor, director, author, and producer launched his eponymous soda line, Stiller’s Soda, with a dry-witted advert marketing campaign starring himself and fellow actor and filmmaker Justin Theroux.
Stiller’s Soda will initially be obtainable in New York Metropolis retailers, together with impartial grocers and bodegas, in addition to nationwide by Amazon’s U.S. retailer. It would increase to Walmart.com later this yr and to different U.S. retailers subsequent yr.
Stiller co-founded the model with Alex Doman, former co-founder and chief government (CEO) of AVEC Drinks, who’s now CEO of Stiller’s Soda.