Publicis Groupe has recruited the previous CMO of excessive profile manufacturers together with Ford and Ebay as CEO of its sports activities advertising and marketing follow.
Suzy Deering joins as CEO of Publicis Sports activities, a brand new function on the holding firm, after two years of consulting on the group’s technique. Throughout that interval, Deering performed a key function in Publicis’ acquisition of sports activities advertising and marketing companies Undertake in April and Bespoke in July, in addition to the launch of Girls’s Sports activities Join, an providing that makes it simpler for Publicis’ shoppers to promote throughout girls’s sports activities leagues.
She is going to work intently with Jon Tuck, president of Publicis Sports activities, to develop the follow and its functionality set.
