A busy information week resulted in ABC Information’ Good Morning America and CBS Information’ CBS Mornings experiencing week-to-week progress in whole viewers and the Adults 25-54 demo for the week of September 8.
Then again, NBC Information’ At this time fell in each measured classes. Its lead over ABC Information within the demo shrank to 87,000 viewers. Per week after touchdown in first place in whole viewers, At this time returned to its No. 2 place through the measured week.
NOTE: GMA was retitled on Thursday (09/11/25) and Friday (09/12/25) to GMA-ABC. At this time was retitled to At this time-TS on Thursday as a result of Charlie Kirk particular studies. These retitled telecasts are excluded from the weekly and season averages. ABC’s weekly averages are based mostly on three days (Monday-Wednesday), and NBC’s weekly averages are based mostly on 4 days (Monday-Wednesday and Friday).
In accordance with live-plus-same-day knowledge from Nielsen, GMA averaged 2.677 million whole viewers and 489,000 viewers within the A25-54 demo for the week of Sept. 8. In comparison with the earlier week, ABC Information’ morning present was up in whole viewers by +3% and +2% within the demo. Taking a look at its efficiency to the identical week in 2024 (Sept. 9), GMA was up +5% in whole viewers and by +14% within the demo—the one morning present with good points in both of the measured classes on this year-over-year comparability.
At this time was first within the demo with 576,000 viewers and was the No. 2 community in whole viewers with 2.544 million viewers for the just-concluded week. The printed skilled declines of -2% in whole viewers and -7% within the demo in comparison with the earlier week—the one community to fall in each classes. Taking a look at the way it carried out throughout the identical week in 2024, At this time was down -3% in whole viewers and down -13% within the demo.
Lastly, CBS Mornings had 1.823 million whole viewers and 313,000 viewers within the A25-54 demo. In comparison with the earlier week, CBS Information’ morning present was up +2% in whole viewers and +1% within the A25-54 demo. Throughout the identical interval in 2024, CBS Mornings skilled a -9% decline in whole viewers and an -18% decline within the demo.
ABC NBC CBS • Complete Viewers: 2,677,000 2,544,000 1,823,000 • A25-54: 489,000 576,000 313,000
Supply: The Nielsen Firm, NTI Complete Viewers, Adults 25-54 and Adults 18-49 Dwell+SD Present Week (w/o 9/8/25), Earlier Week (w/o 9/125) and 12 months-In the past Week (w/o 9/9/24). Most Present Information Stream: 2024-2025 Season (9/23/24-9/14/25) and 2023-2024 Season (9/25/23-9/15/24). Starting 8/31/20, nationwide rankings additionally embody Out of Residence (OOH) viewing. Averages based mostly on common telecasts.
