The Worldwide Bridge, Tunnel and Turnpike Affiliation (IBTTA) yesterday (Monday June twenty third) kicked off its second annual World Street Security Week, urging transportation leaders and tolling operators worldwide to take motion to cut back site visitors deaths and accidents.
Centered on the theme Be Secure Collectively: Be the Freeway Hero, the marketing campaign unites international voices and improvements to sort out one of many world’s most urgent public well being points.
As a part of the marketing campaign, IBTTA can be unveiling BeSafeTogether.org, a brand new digital platform that serves as a worldwide hub for security engagement – highlighting finest practices from throughout continents, celebrating native and nationwide achievements, and sharing tales from people working to make each highway safer.
“As toll operators world wide come collectively this week, we’re reinforcing our shared dedication to security,” stated James Hofmann, IBTTA president and government director/CEO of the North Texas Tollway Authority. “With tolling operations in almost 100 nations, our trade is a robust drive—driving the applied sciences, insurance policies, and actions that make each secure journey doable.”
Every day of the marketing campaign will highlight a essential highway security concern, together with interviews with Be Secure Collectively marketing campaign allies just like the Virginia Tech Transportation Institute (VTTI), Moms In opposition to Drunk Driving (MADD), College students In opposition to Harmful Selections (SADD), EndDD.org and others:
- Monday, June 23: World management kickoff webinar
- Tuesday, June 24: Distracted driving
- Wednesday, June 25: Rushing, aggressive and flawed means driving
- Thursday, June 26: Impaired driving
- Friday, June 27: Private duty
Members are inspired to share their actions, improvements and security tales utilizing the hashtags #BeSafeTogether and #BeTheHighwayHero.
To help these efforts, IBTTA can be advocating for stronger U.S. federal insurance policies that empower state and native operators to spend money on innovation, infrastructure and resilience.
In April, IBTTA submitted its federal floor transportation reauthorization priorities to the Home Transportation and Infrastructure Committee, emphasizing the necessity for: larger flexibility for tolling and user-based funding to help native investments in security and modernization; expanded federal help for resiliency applications to assist infrastructure face up to excessive climate, flooding and different emergencies; and accelerated deployment of linked automobile applied sciences and V2X programs that stop crashes and shield all highway customers.
“IBTTA and our members are doing our half to advance security by means of good coverage, innovation and collaboration,” stated Mark Muriello, IBTTA vp of presidency affairs and coverage. “We look ahead to working with the administration and Congress to help options that empower native motion, strengthen resilience and assist save lives on our roads.”
“Be Secure Collectively displays the ability of collective motion—how small efforts throughout businesses, nations, and people add as much as one thing actually lifesaving,” stated Invoice Halkias, CEO of New Attica Tollway Concession Co. “That was the imaginative and prescient I set throughout my 2024 IBTTA presidency, and I’m proud to see our trade proceed to unite behind it.”
“IBTTA performs a significant position in bringing transportation leaders collectively to share efficient highway security methods—from know-how and coverage to public engagement,” stated Ferzan Ahmed, government director of the Ohio Turnpike and Infrastructure Fee and chair of World Street Security Week. “This week is about studying from one another and turning perception into motion to save lots of lives.”
Street crashes kill over 1.19 million folks every year, based on the World Well being Group, and are the main reason for loss of life for these ages 5 to 29.