OpenAI has quietly added Shopify as a third-party search associate to assist energy their purchasing search, which reveals shopping-rich outcomes. The addition of Shopify was not formally introduced, however quietly tucked into OpenAI ChatGPT search documentation.
Shopify Is An OpenAI Search Accomplice
Aleyda Solís (LinkedIn profile) not too long ago seen that OpenAI had up to date their Search documentation so as to add Shopify to the record of third occasion search suppliers.
She posted:
“Ecommerce websites: I’ve discovered that Shopify is listed together with Bing as a ChatGPT third-party search supplier! OpenAI added Shopify together with Bing as a third-party search supplier of their ChatGPT Search documentation on Might 15, 2025; a few weeks after their enhanced purchasing expertise was introduced on April 28.”
OpenAI Is Exhibiting Retailers From A number of Platforms
OpenAI purchasing search is returning outcomes from quite a lot of platforms. For instance, a seek for searching canine provides returns websites hosted on Shopify but in addition Turbify (previously Yahoo Shops)
Screenshot Exhibiting Origin Of OpenAI Buying Wealthy Outcomes
The wealthy outcomes with pictures had been sourced from Shopify and Amazon retailers for this particular question.
At the least one of many purchasing outcomes listed within the Really helpful Sellers is a service provider hosted on the Turbify ecommerce platform:
Screenshot Of OpenAI Really helpful Retailers With Gun Canine Provide, Hosted On Turbify Platform
OpenAI Buying Options
OpenAI not too long ago rolled out purchasing options for ChatGPT Search. Merchandise are listed like search outcomes and typically as wealthy outcomes with pictures and different purchasing associated info like assessment stars.
ChatGPT Search makes use of pictures and structured metadata associated to costs and product description, presumably Schema structured information though it’s not explicitly said. ChatGPT could generate product titles, descriptions, and evaluations based mostly on the information obtained from third-party web sites and typically could generate summarized evaluations.
Retailers are ranked based on how the service provider information is obtained from third-party information suppliers, which at this level consists of Bing and Shopify.
Ecommerce shops that aren’t on Shopify can apply to have their merchandise included in OpenAI’s purchasing outcomes. Shops that need to choose in should not be opted out of OpenAI’s internet crawler, OAI-SearchBot .
Featured Picture by Shutterstock/kung_tom