As we speak, VideoAmp introduced that it has named Peter Liguori as chief government officer.
Liguori has served as government chairman since 2023, taking the function throughout a time when VideoAmp laid off round 20% of its employees and former CEO Ross McCray stepped down. He has been a member of VideoAmp’s board for 5 years.
The manager takes the place amid a number of management updates on the firm, together with the departure of Pete Bradbury, a former senior Nielsen government who served as chief industrial and progress officer.
Liguori has greater than 40 years of government management in media, beforehand working at Tribune Media, Fox Broadcasting, Discovery Communications, and HBO. His expanded function as CEO will construct on his current contributions to VideoAmp’s board and government management, in keeping with the corporate.
Together with Liguori’s appointment, the measurement and adtech firm made a number of key management modifications. These embrace Bryan Goski’s promotion to chief income officer and Sharon Lee’s elevation to chief authorized officer. Lee will spearhead the agency’s authorized methods and affairs in addition to handle the corporate’s regulatory compliance.
In the meantime, Megan Opp has joined the corporate as chief folks officer to steer expertise, tradition, and organizational improvement, whereas Dustin Jackson has joined as chief know-how officer. Jackson, who was beforehand svp of engineering at Celonis and vp of engineering at Google, will look to progress VideoAmp’s innovation engine in addition to help platform scalability.
“These appointments should not nearly management modifications; they sign that VideoAmp is doubling down on delivering the business’s most reliable, high-fidelity knowledge, cutting-edge innovation, and, above all, shopper success,” Liguori stated in a press release. “We’re constructing an organization to satisfy the second throughout a pivotal time within the business that calls for confirmed, in-market huge knowledge experience, AI-fueled effectivity, and a relentless concentrate on innovation. Our method offers purchasers the steadiness, affordability, and adaptability they should navigate and lead on this evolving panorama.”
The management modifications and Liguori’s appointment to CEO come days after VideoAmp was licensed as a foreign money of document by the Joint Trade Committee forward of the 2025-2026 broadcast TV season.
“Peter’s strategic imaginative and prescient, mixed with the power of the brand new management workforce, ensures VideoAmp is well-positioned to drive innovation and ship for purchasers in a quickly evolving business,” VideoAmp board member Pete Fisher, senior managing director, Vista Credit score Companions, stated.
