The shop-in-shop partnership between Goal and Ulta Magnificence will come to an finish in August 2026.
The 2 retail corporations introduced the information Thursday. It’s going to outcome within the closure of over 600 Ulta Magnificence outlets positioned inside Goal shops throughout the nation, in addition to the accompanying on-line expertise at Goal.com.
Based on Reuters, the partnership—which was first introduced in November 2020 and launched to shops in August 2021—was aimed toward giving Goal customers larger entry to status magnificence manufacturers.
“For 35 years, Ulta Magnificence has revolutionized how individuals expertise magnificence—bringing collectively an unmatched assortment from mass to luxurious—and our partnership with Goal was one in every of many distinctive methods now we have introduced the ability of magnificence to company nationwide,” stated Amiee Bayer-Thomas, chief retail officer at Ulta Magnificence, in a press release.
Rick Gomez, govt vp and chief business officer at Goal, added, “The magic of buying magnificence at Goal is the mix of on-trend merchandise that delight customers with an inspiring and handy buying expertise. We look ahead to what’s forward and stay dedicated to providing the sweetness expertise customers have come to count on from Goal—one centered on an thrilling mixture of magnificence manufacturers with steady newness, all at an unbeatable worth.”
Goal and Ulta Magnificence have stated that prospects with linked rewards accounts will proceed to earn Ulta Magnificence Rewards on eligible Ulta Magnificence at Goal purchases by way of August 2026.