Generative engine optimization (GEO) instruments present insights into your model’s visibility in AI engines like google like ChatGPT and options like Google’s AI Mode.
I’ve handpicked and reviewed the highest GEO software program obtainable in 2025.
On this information, you’ll discover the most effective GEO instruments for monitoring AI citations, monitoring mentions, analyzing rivals, and optimizing your presence.
1. Semrush AI Toolkit: Finest for AI Model Visibility & Strategic Suggestions
Semrush’s AI Toolkit is a GEO instrument that reveals how AI platforms like ChatGPT and Google’s AI Mode painting your model in comparison with rivals.
If you’re constructing a content material technique or revamping positioning, it reveals which strengths resonate with AI customers and which areas want enchancment.
First, it analyzes your AI share of voice within the prime LLMs in comparison with different market gamers.
Then, it reveals how AI platforms describe your model and what’s shaping public sentiment.
You may see what strengths stand out, what areas want enchancment, and the way your model is perceived total.
The instrument additionally uncovers actual questions customers ask AI instruments about your model, tracks how your AI visibility evolves over time, and reveals particular AI prompts you’re rating for.
The most effective half?
The AI Toolkit generates strategic suggestions based mostly on the LLM information. These embrace ideas on your product positioning, content material, advertising, and total enterprise course.
High Options
- A 360° view of AI visibility throughout the highest LLMs and Google’s AI Mode
- Aggressive insights into how your model is featured vs. your rivals
- Actual AI search queries to uncover content material gaps and consumer intent
- Query-level AI immediate rankings on your model and rivals
- Strategic enterprise, content material, and product suggestions based mostly on AI visibility information
Pricing
2. Otterly: Finest for Immediate-Particular GEO Monitoring
Otterly.AI displays your AI search efficiency throughout ChatGPT, Perplexity, and Google’s AI Overviews.
It really works particularly properly for groups centered on prompt-level efficiency and actual question monitoring.
Enter a broad time period like “mission administration instrument,” and Otterly generates related AI search prompts you may monitor out of your dashboard.
This implies you are monitoring the precise phrases potential clients kind when asking AI assistants about options like yours.
Otterly additionally detects when AI platforms cite your content material with hyperlinks.
If ChatGPT begins recommending your how-to information when customers ask about trade greatest practices, you may know instantly.
High Options
- Automated hyperlink quotation detection in AI-generated solutions
- AI immediate discovery based mostly on actual consumer search conduct
- Sentiment evaluation and model point out frequency monitoring
- Weekly experiences to watch traits and measure visibility beneficial properties
Pricing
- Lite: $29/month (monitor as much as 10 AI search prompts)
- Commonplace: $189/month (100 prompts)
- Professional: $989/month (1,000 prompts)
3. Semrush AIO: Finest for Enterprise-Scale AI Visibility
Semrush AIO is an enterprise GEO platform for monitoring, analyzing, and enhancing model visibility in AI-generated solutions.
In case you handle a fancy model portfolio or function globally, this platform helps you perceive how AI programs painting totally different merchandise throughout areas and buyer queries.
You’ll additionally discover structured workflows to handle misinformation, enhance positioning, and benchmark efficiency over time.
For instance, you may automate immediate analysis and generate related AI consumer queries to gasoline visibility evaluation.
High Options
- Model and product-level monitoring throughout ChatGPT, Gemini, Perplexity, and Claude
- Sentiment, supply, and visibility evaluation throughout all key AI platforms
- Aggressive benchmarking to determine strengths, gaps, and alternatives
- Customizable reporting and skilled assist for enterprise-scale groups
Pricing
- Customized enterprise pricing obtainable
4. Profound: Finest for Enterprise GEO Monitoring
Profound is an enterprise-grade GEO platform that offers you a complete view of your model’s AI visibility throughout main platforms.
It affords insights into model mentions, hyperlink citations, and which web site pages AI instruments are utilizing of their solutions.
In case you promote merchandise on-line, this platform’s monitoring of ChatGPT Purchasing visibility is especially helpful—you may see precisely how your merchandise seem when clients use AI procuring assistants.
High Options
- Model and page-level quotation monitoring throughout AI solutions
- AI crawler entry insights to watch how bots work together along with your website
- Actual consumer immediate and matter discovery by Dialog Explorer
- Product visibility and placement monitoring in ChatGPT Purchasing
Pricing
- Beginning at $499/month
- Customized enterprise pricing obtainable
5. XFunnel: Finest for AI Buyer Journey Mapping
XFunnel combines AI visibility analytics with actionable playbooks and skilled assist.
What makes this instrument distinctive is its “Shopping for Journey Evaluation” dashboard.
This function breaks down your model’s AI visibility at every stage of the funnel, from consciousness to consideration to conversion.
This strategy helps you determine the place potential clients would possibly drop off attributable to poor AI visibility.
For instance, you would possibly uncover your model seems continuously in awareness-stage queries however is lacking from comparison-focused prompts the place patrons make choices.
High Options
- Shopping for Journey Evaluation to trace visibility, rating, and sentiment throughout the funnel
- Actual-time visibility monitoring throughout LLMs and Google’s AI Overviews
- Question analytics to find prime AI prompts by intent, area, and persona
- Devoted analyst assist with tailor-made suggestions and optimization playbooks
Pricing
- Gives a free AI search audit
- Paid plans use customized pricing
6. Scrunch: Finest for Controlling the Model Narrative
Scrunch is a GEO toolt that helps enterprise groups detect and proper false narratives in AI-generated solutions.
In case you’re involved about outdated product data, competitor-biased summaries, or damaged messaging, it supplies the suitable options on your crew.
It additionally offers you prompt-level insights into how your model reveals up in AI-generated solutions.
For every tracked question, you may see your visibility, place, sentiment, and aggressive standing.
This granular strategy helps you determine particular areas the place your model narrative wants strengthening.
High Options:
- Share of voice monitoring throughout ChatGPT, Gemini, Perplexity, and different AI platforms
- Aggressive evaluation to match model efficiency in AI-generated solutions
- Insights to detect content material gaps, outdated information, and prompt-level points
- AI-driven search journey mapping throughout personas and intent sorts
Pricing
- Starter: $300/month (350 customized prompts)
- Progress: $500/month (700 customized prompts)
- Professional: $1,000/month (1,200 customized prompts)
- Enterprise: Absolutely customizable resolution with customized pricing
7. Peec AI: Finest for Actual-Time AI Visibility Alerts
Peec AI is one other GEO instrument that offers advertising groups real-time visibility into how their model seems throughout AI platforms.
For instance, you may set an inventory of customized prompts to watch and observe your AI model visibility from a single dashboard.
What makes this instrument stand out?
Actual-time alerts.
When your model instantly beneficial properties or loses visibility for particular prompts, you may know immediately.
This fast notification system allows you to capitalize on sudden wins or deal with issues earlier than they unfold.
High Options
- Model visibility monitoring throughout AI platforms like ChatGPT, Perplexity, and Gemini
- Competitor benchmarking and trade rankings to measure relative efficiency
- Immediate-level evaluation to determine high-performing and underperforming queries
- Supply attribution to see which web sites AI responses pull from most continuously
Pricing
- Fundamental: €89/month (~$104 USD), 25 prompts
- Plus: €199/month (~$233 USD), 100 prompts
- Enterprise: €499/month (~$584 USD), 300+ prompts
8. Writesonic GEO Suite: Finest for AI-Optimized Content material Creation
Writesonic pairs content material creation with GEO analytics, serving to you write, optimize, and observe how your content material performs throughout AI platforms.
It reveals how continuously your content material is talked about in AI solutions and which queries are driving these mentions. You’ll additionally see which sources obtain essentially the most citations.
Discovered a visibility hole?
Repair it utilizing Writesonic’s built-in AI search engine optimisation and AI writing instruments and create optimized content material on the spot.
This integration of study and creation units it other than different platforms.
High Options
- Model Presence Explorer to trace visibility and sentiment throughout AI platforms
- AI Visitors Analytics to see which AI bots crawl your website and which pages they prioritize
- Immediate and quotation evaluation to determine content material gaps
- Prompt LLM optimization recommendations with built-in AI instruments
Pricing
- Beginning at $249/month
- Superior: $499/month
- Enterprise: Customized Pricing
9. Evertune: Finest for Product Narrative Management
Evertune helps communications groups perceive how their merchandise, positioning, and messaging seem in AI-generated solutions.
The platform goes past fundamental visibility metrics, serving to you analyze how AI platforms body your model narrative.
The attribute-level evaluation reveals which product advantages AI fashions emphasize or overlook.
This helps you determine disconnects between your supposed messaging and the way AI platforms really describe your choices.
For instance, you would possibly uncover that whilst you emphasize your product’s ease of use, AI assistants focus extra on pricing or technical specs.
High Options
- Attribute-level evaluation to find which product advantages AI fashions emphasize or overlook
- Message hole detection with particular copy and key phrase suggestions to information AI narratives
- Influencer and writer mapping to see which sources form AI-generated responses
- Sentiment and visibility monitoring to measure model notion over time
Pricing
- Customized enterprise pricing obtainable
FAQs
Learn how to Select a Generative Engine Optimization Device
Choose a instrument that aligns along with your targets—whether or not that’s driving extra site visitors from LLMs or constructing a stronger model presence.
The fitting resolution ought to transcend fundamental AI visibility monitoring and truly make it easier to take significant motion.
Right here’s what to search for, relying in your wants:
- Actionable visibility insights: Sentiment evaluation, share of voice, competitor benchmarking, and missed alternatives surfaced in plain language
- Optimization workflows: Constructed-in suggestions, experiments, or playbooks to enhance AI visibility and drive broader enterprise outcomes
- Competitor benchmarking: Aspect-by-side visibility and sentiment comparisons to see the place you lead or lag in your class
- Enterprise-readiness: For giant organizations, search for instruments that assist multilingual prompts, role-based entry, information possession, and integration choices
What Is the Finest GEO Device for Monitoring AI Search Visibility?
Otterly is essentially the most sensible GEO instrument for groups centered on prompt-level AI rankings.
It allows you to monitor the place your model seems in AI-generated responses, observe hyperlink citations, and uncover high-impact prompts your viewers is utilizing.
It’s particularly useful for content material and search engine optimisation groups who need to map rating adjustments over time and discover actionable gaps in AI search visibility.
What Is the Finest Enterprise GEO Device?
Semrush’s AI Optimization (AIO) platform helps enterprise groups keep seen in AI-driven search.
It doesn’t simply observe rankings—it offers you real-time perception into how your model is being talked about and in contrast.
You may drill down by product, marketing campaign, or area, and see precisely the place you stand in opposition to rivals.
What Is the Finest Generative Engine Optimization Device for Monitoring AI Model Visibility?
Semrush’s AI Toolkit is the most effective GEO instrument for monitoring how your model is perceived throughout AI platforms like ChatGPT, Perplexity, and Gemini.
As a result of it doesn’t simply measure visibility, it helps you act on it.
The instrument supplies real-world information and generates strategic, AI-backed suggestions that make it easier to enhance your model picture, product positioning, messaging, and extra.
