Todd Spessard would be the director of content material for Atlanta NBC affiliate WXIA, starting September 3.
Spessard will probably be accountable for overseeing all points of stories operations on the station, together with content material improvement, expertise acquisition, and editorial steering.
Earlier than becoming a member of WXIA, Spessard was the information director at WCNC, Tegna’s NBC affiliate in Charlotte, North Carolina.
“Todd brings forward-thinking management that may drive our efforts to increase our digital presence,” mentioned Kristie Gonzales, president and normal supervisor at WXIA. “His strategic imaginative and prescient will assist us ship content material throughout all our platforms that furthers our mission to inform tales and share options that make life higher for Atlanta.”
Earlier than serving as information director at WCNC, he acted as vice chairman of content material at Griffin Media in Oklahoma Metropolis, the place he spearheaded content material improvement and media technique throughout all firm properties and platforms.
His profession consists of management positions at KWTV in Oklahoma Metropolis, KOKI and KJRH in Tulsa, KSNW in Wichita, and KMIZ in Columbia, Missouri. He additionally served as a producer at WDAF in Kansas Metropolis and WOOD in Grand Rapids. Spessard started his profession as an anchor and producer at KHGI in Kearney, Nebraska.
“I’m excited to hitch the gifted crew at 11Alive,” mentioned Spessard. “After three many years on this enterprise, I understand how vital it’s to attach with viewers, whether or not on broadcast TV or streaming. I’m trying ahead to working with the crew in Atlanta to construct on what they’ve already completed and discover new methods to serve the neighborhood.”